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Vignesh Murali

Head – Marketing and Corporate Communications,
Equitas Small Finance Bank

Award winning CMO with 17 Years of experience as a Marketer. Proven track record of building brands from scratch irrespective of their history in the market. Driving campaigns at ground breaking pace with a 360degree approach. Strategic risk taker with keen eye on big picture impact. Implemented jaw-dropping campaigns to leverage on fresh burst of ideas and dynamic demands in consumer mind. Expert in deriving stories from reliable customer data to have a bird’s eye view on business’s growth. Amalgamating sheer business acumen with creative strategy. Known for being an avid collaborator, team builder with strategic approach across disciplines. Go-getter marketer with an ability to see beyond the apparent.

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Beyond boundaries!

01-Dec-2022

When we say IPL, the first thing that comes to my mind is Chennai Super Kings! Equitas Small Finance Bank being the sponsor of CSK for the 5th consecutive time, it is close to my heart as it is for every CSK and Dhoni fan.

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Chennai is a City, Madras is an Emotion!

20-Sep-2022

Some feeling of belonging to every single resident who has come to this place leaving behind their hometowns.

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Your First and Last Step towards Luxury

20-Sep-2022

Salary is not the only factor that determines a person’s capability to afford luxury.

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A booster for YOLO

20-Sep-2022

YOLO- You Only Live Once has a lot to do with making the most by travelling around and feeling content with life.

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Sustainability and Wellness: The unexplored connection

20-Sep-2022

Environment impacts every sphere of human health and life in the larger sense.

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Paving Way for Yellove in your Hearts and Hands!

20-Sep-2022

Yellove is an emotion for all of us but how would you feel to own that piece of emotion?

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